Google Ads Management
Search, Performance Max, YouTube and Shopping campaigns managed for cost per lead and return on ad spend. Delivered by Gravmo's digital marketing team for businesses across India.
About our Google ads management
Google Ads puts your business in front of people who are actively searching. Done badly, it also burns money on irrelevant searches. Gravmo builds tightly themed campaigns, uses negative keywords aggressively, and writes ads and landing pages that match what the searcher typed.
We set up conversion tracking for calls, forms, WhatsApp clicks and purchases, then use that data to guide bidding. For e-commerce brands we manage Merchant Center feeds and Shopping or Performance Max campaigns.
What is included
- Account audit and restructure
- Keyword research and negative keyword lists
- Ad copy and asset creation
- Conversion tracking setup
- Landing-page recommendations
- Weekly search-term reviews and bid optimisation
How we measure success
Every engagement agrees targets up front. For Google ads management, we usually report on:
- Cost per lead or cost per acquisition
- Conversion rate
- Return on ad spend
- Search impression share
Who this service is for
- Service businesses with clear high-intent searches
- E-commerce stores with product feeds
- B2B companies running lead generation
Our process
- Discovery and audit. We review your website, analytics, ad accounts, competitors and current lead quality.
- Strategy and forecast. We define target audiences, channel mix, budget split and realistic ranges for leads or sales.
- Build and launch. Landing pages, tracking, campaigns, content calendars and SEO fixes are set up and launched.
- Optimise weekly. We adjust bids, keywords, creatives and audiences based on cost per result, not clicks alone.
- Report and scale. Monthly reviews decide where to add budget, what to pause and which experiments to run next.
Part of a bigger plan. Google Ads Management works best alongside related services in our digital marketing agency practice. We recommend combinations only when they make sense for your goals and budget.
Industries where this works well
- Doctors and Healthcare
- Dentists and Dental Clinics
- Real Estate Developers and Brokers
- Schools, Colleges and Coaching Institutes
- Restaurants, Cafes and Cloud Kitchens
- Jewellery Brands and Jewellers
- Interior Designers and Architects
- Hotels, Resorts and Homestays
Available across India
- Digital Marketing in Delhi
- Digital Marketing in Mumbai
- Digital Marketing in Bengaluru
- Digital Marketing in Hyderabad
- Digital Marketing in Chennai
- Digital Marketing in Kolkata
- Digital Marketing in Pune
- Digital Marketing in Ahmedabad
- Digital Marketing in Gurugram
- Digital Marketing in Noida
- Digital Marketing in Jaipur
- Digital Marketing in Lucknow
Frequently asked questions
What is a good cost per lead on Google Ads?
It varies widely by industry and city. We benchmark against your own customer value and past data rather than generic averages.
Do I pay Google directly?
Yes. Your media budget is billed by Google to your own account; our management fee is separate.
How long does digital marketing take to show results?
Paid search and social campaigns can generate enquiries within the first few weeks once tracking and creatives are in place. SEO usually needs three to six months to show meaningful organic growth, depending on competition and the current state of your website.
What budget do I need for digital marketing?
It depends on your goals, location and industry competition. We recommend a separate media budget (paid directly to Google or Meta) and a management fee. During discovery we share a budget range based on your cost-per-lead targets rather than a fixed package.
Ready to grow with Gravmo?
Tell us about your business and goals. We will review your current marketing and suggest a practical plan, with no obligation.